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About Us

Carey is a proven strategic marketer with international experience. She has worked in both Fortune 100 companies (Ford Motor Company in Dearborn, MI and US West in Denver, CO) and in smaller entrepreneurial business environments. While at US West she worked in several of the company's start-up ventures, including the first Video On Demand trial in the industry, PCS Wireless, and market trials for several new services (including Caller ID). She was head of research and strategy for the subsidiary company Interactive Video Enterprises (IVE), which developed electronic commerce applications for retail (client partners included BMG, Nordstrom, JC Penney, Lands' End, and others).

As a research consultant Carey has worked for Research International and M/A/R/C in Dallas, TX and The BASES Group and NFO Research in Chicago, IL.

Since founding SME Research Carey has worked with Asia Online based in Hong Kong, with several hospitals tracking physician satisfaction, with dental practices tracking patient satisfaction, with several technology companies developing new products and services, and with start-ups preparing for a financial transaction. Carey is on the Board for Captain Hope's Kids (helping homeless children across Dallas/Fort Worth) and BizNet Software, and she is a 30 year member of the American Marketing Association.

Carey graduated summa cum laude from the University of Southern Maine with a BA in Communications and completed her doctoral course work at Michigan State University with a concentration in Communication Research Methods. She also completed Systems Dynamics training at Massachusetts Institute of Technology.

We are a virtual company, meaning we bring together an ad hoc team of seasoned professionals on a project by project basis. This helps us keep costs low (because we don't carry the staff overhead) and it also helps us select the best talent for your individual project needs - because we form the team based on your unique requirements. We have a roster of experienced professionals across the country and we can pull a team together for you on very short notice.